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McVm
Plants
UX Process
01
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The Project
McVm Plants is a prototype of a website dedicated to acquiring knowledge about plants. The mock-up is created with an emphasis on aesthetic appearance, clarity, and usability. The prototype is based on design principles and Gestalt principles. This project is not implemented, I created it to develop myself as a designer.
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Project Goal
Create a prototype of a website that will be aesthetic, useful, and with an emphasis on the detail of elements. The website is dedicated to caring for and learning about plants in a friendly and simple way.
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Project Hypoteses
• People do not know how to care for plants.
• There is a lack of resources with easy and accessible knowledge about vegetation.
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Team
Only I was involved in creating this project.
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Tools
Figma, Google Docs
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Duration
November 2020 - January 2021
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Methods

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Research
Define
Ideate
Prototype
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Low - Fidelity Wireframes

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High - Fidelity Wireframes

#556B51
Typography: Antic Dione, Abhaya Libre
Colours:

#363636

#C8C1AB

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User Persona
Jennie Smith

Profession: Psychologist
Age: 29
Location: Warsaw, Poland
Family: Parents, sisters, cat
Motivation
• save as many plants as possible,
• learn about new species and types of plants,
• distribute rescued plants to patients
"I love how plants beautify the interior and soothe the soul."
Bio
Jennie is a young woman, a psychologist by profession. At work, she must be understanding, empathetic and calm. She feels calm and relaxed in the surroundings of plants, which is why she cares for the vegetation in her office and apartment. Jennie loves to spend her free time snuggled in a book. Her passion is to save neglected plants that people often throw away or give away for free. She loves seeing plants bloom when given the right conditions.
Characteristics
sensitive, aspiring, benevolent, calm, friendly, compassionate, empathetic, exciting, forgiving, helpful, kind, selfless, sympathetic
Frustrations
• she does not like when people throw away plants
• people do not know how to care for plants,
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